We took a look at what makes a good UGC mood board, using real examples from creators, to bring you our best tips for nailing your mood board and pitching it effectively to brands.

Get the low down on how to negotiate with brands.

Stand out with these 10 steps to master the art of storytelling on social media.

Five steps to crafting compelling content native ads, as well as tips for adding user-generated content (UGC) and content creators into the mix.

A look at the rising role of UGC creators and the low-down on where to find paid opportunities even without previous experience.

Take a look at some of the top criteria brands use to vet UGC content creators, and build an understanding of how creators can use these insights to build better brand relationships.

Discover how to transform every interaction, conversation, and idea into valuable brand material. From behind-the-scenes development to personal conversations, learn how to captivate your audience and establish your brand as a thought leader.

Practical advice for creators to understand how algorithms work on social media platforms in order to create better content and reach a wider audience.

Here’s what brands can take from the rise of genuine content on TikTok to create content that better resonates with and reflects your audience.

Find out more about how AI will impact marketing, what marketers can do to understand how their roles will be affected, and what steps to take today to prepare and adapt.

Everything you need to know about UGC video format types, collection methods, and use cases, plus how to celebrate featured consumers.

Younger consumers are looking for flexibility and freedom in their personal lives. This has important implications for brands looking to engage with this demographic.

From first pain through to post-purchase promo: these are the 14 customer journey touch points that will transform your brand into a customer magnet.